Marketing Lead - Staples Promotional Products
Overland Park, KS 
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Posted 5 days ago
Job Description

Staples is business to business.You're what binds us together.

Staples Promotional Products leads the industry with design expertise, best in class technology and inspiring creativity. SPP offers hundreds of customizable products - from coolers to notebooks - that allow companies to maximize brand recognition and reach thousands of people at a low cost.

We offer a flexible work environment with a hybrid schedule of working both remotely and in the office two times a week.Locations for this role are Orange City, IA,St. Louis, MO, orOverland Park, KS.

What you'll be doing:

We are seeking a highly motivated and skilled individual to lead the development and execution of our go-to-market strategy for a specific line of business (Culture & Engagement) within our overall brand portfolio. This strategy should align with our overall organizational brand positioning. In this role you will work closely with sales, business development and support teams to create compelling marketing campaigns and digital assets, produce materials to aid in acquisition & retention efforts, lead the creative direction and development across multiple types of media, design effective sales collateral that will optimize profitable growth, and provide strong project management. Additionally, you will be responsible for ensuring that all marketing materials and campaigns are visually compelling and aligned with the brand's overall aesthetic.

What you bring to the table:

  • Possesses the skill to develop comprehensive marketing strategies that align with business goals and effectively communicate the brand's message.
  • Exhibits exceptional project management skills, including the ability to prioritize tasks, meet deadlines, and manage resources efficiently.
  • Has strong leadership qualities to guide and inspire cross-functional teams, ensuring collaboration, efficiency, and quality in project execution.
  • Possesses excellent verbal and written communication skills to effectively convey ideas, concepts, and strategies to team members, clients, and stakeholders.
  • Places a strong emphasis on understanding and meeting customer needs, ensuring that marketing campaigns resonate with the target audience.
  • Excels in fostering a collaborative work environment, actively seeking input and feedback from team members and stakeholders to enhance project outcomes.
  • Possesses a growth mindset and actively seeks opportunities for self-improvement and professional development, staying up to date with industry trends and best practices.
  • Encourages and champions innovative thinking within the team, constantly seeking new approaches, technologies, and strategies to drive creativity and improve marketing outcomes.
  • Possesses strong analytical abilities to evaluate marketing data and metrics, derive actionable insights, and make data-driven decisions.
  • Exhibits excellent problem-solving skills, effectively identifying and addressing challenges and obstacles that may arise during projects.
  • Pays meticulous attention to detail, ensuring the accuracy and quality of creative assets, marketing materials, and project deliverables.
  • Understands the importance of brand consistency and possesses the ability to maintain and enhance the brand identity across various marketing channels.

Qualifications :

What's needed- Basic Qualifications:

  • Bachelor's degree in marketing, advertising, or a related field (preferred) or equivalent work experience
  • 5+ years of experience in sales and/or marketing strategy, with a focus on go-to-market strategy and sales enablement.

What's needed- Preferred Qualifications:

  • Strong understanding of digital marketing channels and tactics.
  • Experience working with sales and support teams to drive revenue growth.

We Offer:

* Inclusive culture with associate-led Business Resource Groups

* Flexible PTO (22 days) and Holiday Schedule

* Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!

Interested in joining the team? Check out our!


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Staples believes Inclusion is a verb and we encourage diversity of thinking and ideas as well as backgrounds and experiences. Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

 

Job Summary
Company
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
5+ years
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